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August 21 2014

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4 posts tagged "Steve Jobs"

iLifestyle, Coming Soon? Apple Taps Yet Another Fashion Exec

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Apple Hosts Its Worldwide Developers ConferenceWhen Apple poached Angela Ahrendts last year, it marked a major turning point for the megabrand—the former Burberry CEO was enlisted to bring Apple back to its roots and make it not just a tech brand, but a luxury lifestyle label. Paul Deneve, the former CEO of Yves Saint Laurent, also made the leap from fashion to Silicon Valley to work on special projects at Apple. Today, Vanessa Friedman of The New York Times reported that yet another fashion exec has made the jump to Apple. The sales vice president for TAG Heuer, Patrick Pruniaux, has been tapped for an unspecified role with the company.

Though it has not been confirmed, it looks like we might have the man who will helm that iWatch everyone has been buzzing about. When it was first announced that Deneve was joining Apple, there were plenty of rumors floating around that he would be taking on that project. Those turned out to be false. But who better than a TAG Heuer expert to best the competing Samsung Galaxy Gear watch?

With the iWatch reportedly due out in October and a new version of fashion’s greatest accessory, the iPhone, coming out this fall, Apple is busy preparing for some big releases.

But the bigger question remains: What else does it have up its sleeves? It’s now got an all-star team of veteran luxury executives, with presumably more joining it soon. But Ahrendts, who is the head of Apple’s retail and online stores, is a turnaround artist, and like Steve Jobs, she’s an exec with a vision. Certainly, wearable tech is where the focus is these days, with everyone from Google to Opening Ceremony to Nike getting into the game, but Apple hasn’t made its mark in this niche. Yet. Might we see an Apple wearable tech piece make its debut on the runways at New York fashion week, instead of in a more traditional rollout? We wouldn’t be a bit surprised.

Photo: Justin Sullivan / Getty Images

Steve Jobs Dead At 56, Burberry Breaks Into Music, Yoko Ono Hosts A Lennon Art Sale, And More…

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Apple co-founder Steve Jobs died yesterday at 56. “No one will take issue with the official Apple statement that ‘The world is immeasurably better because of Steve,’ ” writes Wired‘s Steven Levy. [Wired]

This week, Burberry became the first fashion brand to launch its own single by Brit band The Feeling. The song will be the soundtrack for Burberry Body, the new fragrance fronted by Rosie Huntington-Whiteley. [Vogue U.K.]

Yoko Ono has leased a space in Soho to sell art by John Lennon and work inspired by him. For four days, “lithographs, serigraphs, and copper etchings printed from his original drawings” will be up for grabs. [Page Six]

Now, you can talk Jil Sander all you want—literally. Tomorrow, LG will release its new Jil Sander-designed phone, available for purchase on JilSander.com. [Racked]

Photo: Wired.com

Not-So-Subliminal Messaging At Apple’s iPhone OS 4.0 Presentation Today

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The apps work better than ever on Apple’s new operating system, and—not that we would ever blow our own trumpet—we couldn’t help but notice one in particular during Steve Jobs’ presentation this afternoon. (No, we didn’t pay for the placement.) Still don’t have the Style.com iPhone app? Download it here.

Photo: Eric Risberg / AP Photo

Karl Declares; Valentino (Allegedly) Doesn’t

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Karl Lagerfeld dresses up the recession with a pretty catchprase: “Bling is over. Red carpet-y covered with rhinestones is out. I call it ‘the new modesty.’ ” Another gem: “Throwing money out the window brings money back in through the front door.” Why couldn’t Karl have been our econ professor?

Valentino and Giancarlo Giammetti have been handed a hefty €33 million (or $39 million) fine for allegedly evading tax payments. Don’t worry, Val, as WWD points out, this is practically an Italian celebrity rite of passage. Sophia Loren served jail time for similar charges, and last year Dolce & Gabbana were under investigation.

Thakoon who? Apparently Washingtonians never check the label of their black-tie attire, so all this inauguration gown speculation has been for naught.

Job alert: Apple CEO Steve Jobs is taking a leave of absence. Techies, ready your résumés.

Why Nina Ricci would ever replace Olivier Theyskens is beyond us (he’s got the best hair in the business, hands down), but it appears that the brand continues to shop around. Their latest crush is Marc Jacobs’ right-hand man at Louis Vuitton, Peter Copping.

Editors can watch one couture show in their skivvies next week: Boudicca will be showing its collection online only.

Photo: James Devaney/Wireimage