2 posts tagged "The Like"
Kate Spade may be a true New York brand, but for a month, at least, it’s going London. The company has turned a Georgian townhouse in Covent Garden into the Spade girl’s dream pad. The bags on which the brand got famous are all here, of course, but so too are lingerie and hosiery, fragrance, a capsule clothing line, jewellery, and bedding—even a few one-offs specifically for U.K. girls, like an enamel “London Calling” bracelet and a leather London bag. So why the U.K., why now? “We did what we call a restoration of the brand,” said Chief Creative Officer and President Deborah Lloyd, herself Brit. “After that was complete, we felt that the time was right to introduce or, shall I say, reintroduce Kate Spade to London. When we found this house, it all fell into place.”
Because no opening is complete without a party, last night brought in a host of cute young things. Leigh Lezark (left), Cara Delavigne (Poppy’s younger sister), VV Brown, and the Mark Ronson-produced girl band The Like (who performed) all showed up to check out the wares. They’ll have to act fast to grab any this time around, but the Spade brand has more permanent designs on London in the works. “We have scouted some locations and are close to signing something—expect our first London store in 2011″, Lloyd said, rushing back to New York to shoot the new ad campaign with Bryce Dallas Howard. “So it’s not adieu, just au revoir for now.” Or should that be ta?
Zac Posen’s new collection with Target is aimed at a younger girl—the designer describes it as “the best summer of a girl’s life”—so when the time came to make a little video teasing the range, he called one up. Posen and Gia Coppola—who also lensed the recent Opening Ceremony teaser video—first met when Posen traveled to L.A. for a trunk show; Coppola, then 14, and her friend Natalie Love (the daughter of Teen Vogue‘s Lisa Love) showed him around the city. Now 23, Coppola is trying her hand at the family business—and not the winemaking one. “She’s going to be the next Coppola force to be reckoned with,” Posen insists. “They just genetically, aesthetically, have something—they’re able to capture magic.”
Coppola shot the nouvelle girl group the Like—friends of hers since high school—primping for a show and then performing one of their songs. “We looked at old Beatles footage of them in their hotel room,” she related by phone from L.A. Posen was feeling the behind-the-music vibe, too. “There’s a really nice Jim Morrison quality in the movie—all the psychedelic lights,” he said, ticking off X’s Exene Cervenka and Lou Reed as a few of the collection’s muses. The Like, for their part, will be on hand to perform at Posen’s 24-hour Target pop-up store and party next week, when, in true rock ‘n’ roll fashion, the bash won’t end until long after sunrise. Is Posen ready for an all-nighter? “I do 24-hour days at least eight times a year for my shows,” he said. “Adding one more is really no skin off my back.”