Photo by Nils Clauss_1

I love when I see a man wearing Wooyoungmi and he has paid attention to his whole appearance. Keeping oneself groomed is a subtle yet powerful tool. That’s why one of my current tips to men in Seoul is the barbershop Herr, in Hannam-dong, Yongsan-gu. Taking its name from the German word for “Mr.,” it makes an occasion of men’s grooming. Along with a beautifully designed barbershop, there’s a shoe-shine service, a cigar room, a bar, a business center, and a boutique where you can buy all the necessary products for keeping yourself in top condition! There is a discount offered to fathers and sons who visit together. What a great idea to encourage fathers to share the pleasure of grooming with their sons.

Herr, 32-51, Hannam-dong, Yongsan-gu, Seoul.

For more information, visit

Photo by Nils Clauss_2
Photo by Nils Clauss_3

Photos: Nils Clauss


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Wooyoungmi was born in an intensely creative Seoul household and showed a passion for design from an early age. Upon graduating in 1983, she won the Osaka International Fashion Award. ...