Dubai's Mall of the Emirates shopping mega-complex is best known for housing what is effectively the Middle East's largest chiller cabinet—in the form of its indoor alpine resort, Ski Dubai. Yet, in the shadow of Ski Dubai on Friday, the Arab world's favorite super-brand, Louis Vuitton, was turning up the heat with a glamorous afternoon of Polynesian-inspired poolside antics at the adjacent Kempinski Hotel. The event, complete with Balinese massage stations, coconut-shell cocktails, and sax-playing hula boys, was held in association with Grazia Middle East, the weekly glossy whose "news and shoes" agenda has captured the imagination of Jumeirah Jane expats and local ladies-who-lunch alike. Grazia's entire editorial staff turned out to celebrate the arrival of Vuitton's new Tahitienne accessory line. It will be interesting to gauge the success of the collection's pastel, Gaugin-inspired aesthetic in the United Arab Emirates, where the label's more extravagantly gilded statement bags have become part of national dress, along with the traditional floor-length abaya.